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What is interesting is that by clicking on the details, you will have visibility of the traffic generated for each social network LinkedIn, Facebook, Instagram, etc Please note that if you have a YouTube channel, Google Analytics considers the platform as a social network. This is where you can analyze your traffic generated via YouTube. Email In this section, Google Analytics groups together traffic coming from a click on a link contained in an email. You will be able to monitor the impact of sending a newsletter or an emailing campaign on your website traffic. Direct Suffice to say that this category is the most obscure on the list.
All visits that come from a source such as A visit following a click on a link as a favorite Albania WhatsApp Number or suggested by your browser A visit generated by a click on a digital document pdf or other A visit via scanning a QR Code A visit via a link in an SMS or on a messaging application such as WhatsApp. Direct traffic also often includes visits where Google Analytics was unable to identify the precise source for various reasons. Other Im not drawing you a picture either. All visits that do not fit into one of the previous sections fail here. Conversions on your website This is the crux of the matter attracting visitors is good but if they leave the way they arrived, it wont really be of any benefit to your turnover.
If you do not have tools allowing you to track the performance of your landing pages and your marketing actions in general, you can set conversion objectives directly on Google Analytics. A conversion can be a subscription to a newsletter, a download, a contact request It all depends on your strategy! The geographical origin of your visitors If you have an international activity, it is certainly useful for you to know the share of traffic to your site for each targeted country. Likewise, if you operate an activity in France, but you target specific cities, this information is crucial for your marketing strategy.
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